Get nasties out of the way of your makeup thanks to this all organic range, says Ipshita Sharma.
When Nerissa Low suffered with severe acne, she tried every trick in the book to get better but no medicine seemed to work. That’s when she realised that it wasn’t just about the medicine but the everyday skincare, bodycare and makeup she was using that was the culprit. Slowly and steadily she started making the switch to natural and organic skincare, bodywash and shampoo etc and just within a couple of weeks, she actually saw such a huge difference that she’s never looked back.
That’s when she started looking at the ingredient labels on the makeup she used everyday and the realisation left her reeling. The regular makeup we use is full of harmful chemicals, such as petrolatum, talc, heavy metals and more. That led to the birth of Liht organics.
These products are organic, natural, vegan and chemical-free. These pretty makeup options are not only free of nasty ingredients that adversely affect the skin, but can also heal and nourish to reveal a healthier looking skin. Doing good for the earth is part of our spiritual journey as well. By opting for authentic organic products and choosing better for your skin, you are choosing better for the environment too as these organic ingredients are farmed responsibly with no chemicals or pesticides, and the final products are cruelty-free so Mother Nature is well protected.
For those worried that choosing organic means compromising on colour options, be sure to be pleasantly surprised with the extensive colour palette Liht Organics has to offer that are upto 90% USDA certified organic ingredients. From flattering lipsticks and blushes for the statement glow to eyeliners and mascaras for those dreamy eyes, Liht Organic’s alluring range of products are perfect to gift or to keep!
Nerissa has big plans for Liht, even though she is competing with some heavy hitters in a market saturated by big brands and big brand lovers. She adds, “There is a growing understanding of how toxic most makeup is but there is also a need for educating the customer. While a lot of people have switched to clean skincare, they are still using terrible makeup options. That’s why I’m confident that we have a chance even when there is such strong brand loyalty for bigger brands. There is a very big gap in the market for what we do!”
While she is still totally in love with the foundation that started the magic, it is their lip glosses and blushes that have quickly become cult favourites. And now, their incredible mascaras have become a total rage locally.
What’s next you ask? Nerissa is coming up with crystal-enhanced soaps that you can use with intentions and then go on to use the crystals as well. It’s all a part of her mission to be sustainable in all her packaging and products as well. So the brand is hitting a 100 on all fronts!
Shop Liht Organics’ range of colour-intense liquid lipsticks and foundations made with a skin-loving concoction of natural oils to smudge proof lash enhancing mascaras, and more on https://lihtorganics.ae
Liht Organics products are available at all FACES and April Beauty stores in the UAE.